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For Immediate Release
September 12 , 2002

Digital Media FX Launches Animation Products Magazine

(Santa Barbara, CA) Digital Media FX, the leading online publication for animators, visual effects artists, and animation enthusiasts, has launched a new subsidiary Web magazine called Animation Products Magazine. The new online magazine focuses on news, reviews, and features of animation products and movies.

"This is the first major expansion of Digital Media FX," says Joe Tracy, publisher of Digital Media FX Magazine. "We have an awesome team of writers that will be able to continue providing original content to our visitors."

Animation Products Magazine is located at www.animationproducts.com. Besides news, reviews, and features, the site also displays all the latest animation products for animators and animation enthusiasts. It also contains "feature lists" like all of Disney's past animated feature productions and which are currently available on DVD or video.

Like with Digital Media FX, Animation Products has strict rules against pop-up ads and annoying banners.

"We are strong believers in making the experience of our visitors as pleasant of possible," says Tracy. "We have had advertisers offer money for pop-up ads in the past and each time we have politely refused. We believe this brings more respect to the advertisers who help sponsor the magazine through sponsorship packages that get messages across in a respectful manner."

About Digital Media FX
Digital Media FX is a free online magazine for animators, FX artists, students, and animation enthusiasts. The publication is updated 365 days a year, including holidays and weekends. The magazine is located at www.digitalmediafx.com.

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