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Digital Media FX News Archives
- November 1, 2001
Threatened to Pull THX Business"
According to the Los Angeles Times, "DreamWorks says that Disney threatened to pull all its business from THX, which also oversees audio and video for DVDs, unless the promotional item was canceled."
Disney, Pixar, and THX all deny the accusation. One Disney executive told the Los Angeles Times, "I know our friends at DreamWorks would love to blame us for everything."
DreamWorks got itself into the mess when it decided to launch campaigns to apparently interfere with the promotion and box office results of Pixar's Monsters, Inc. Not only did the moves backfire, but George Lucas ended up endorsing Monsters, Inc. by publicly praising Pixar and allowing the first trailer for Star Wars: Attack of the Clones to be attached to theatrical prints of Monsters, Inc.
Read these earlier Digital Media FX stories on this issue:
to Settle for Second Place (August 21 - 2nd and 3rd paragraphs)
dFX Monsters, Inc.
Movie Site to Open Tomorrow
Digital Media FX Movie Sites take an educational and in-depth look at select animated movies.
Warner Bros. Recalls
PowerPuff DVD Over Virus
The Warner Bros. PowerPuff Girls DVD spreads the virus through some of the DVD-ROM material that users of the DVD download to their computer. If you have "The PowerPuff Girls - Meet the Beat Alls" DVD then call Warner Bros. Home Video Customer Support at (800) 364-6928 for return options.
News Link of the
Day - Star Wars Trailer Irks Studios
"Under a watershed
pact between two pioneering film producers, George Lucas' Lucasfilm will
screen trailers of its upcoming Star Wars, Episode IIAttack of
the Clones before Pixar Animation's Monsters, Inc., which opens
Friday. The pact had nothing to do with the film's respective distributors,
Fox and Disney, who now fear a slippery slope of trailer favor-swapping
and an erosion of control over a time-tested link in the marketing chain..."
These news articles and all digitalmediafx.com content are ©copyright 2001 by Joe Tracy and may not be reused for any purpose without expressed written consent of the author and Digital Media FX. All rights reserved.