Digital Media FX - The Power of Imagination

Lord of the Rings: $18.2 Million Opening
12-20-2001

(by digitalmediafx.com) Lord of the Rings: Fellowship of the Ring made an impressive $18.2 million on Wednesday, playing in 3359 theaters (and on 5,700 screens). The three hour epic adventure has won rave reviews from critics and several major award nominations, including a Best Picture Golden Globe nomination.

The opening is far from record breaking, however it is the single best opening day for a movie launched in December. The numbers should also be a major encouragement to New Line Cinema which invested a reported $300 million (which some called a "gamble") in all three films. The huge opening and rave reviews are likely to provide a huge financial boost for New Line, which has been struggling lately.

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