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Playstation 2 Sales Strong
12-09-2001

(by digitalmediafx.com) According to Sony, Playstation 2 sales are exceeding company holiday expectations with 317,000 consoles being sold in the week of November 19 - November 25 and more than 321,000 being sold the week of November 26 - December 2.

Playstation 2 has been available for just over a year in the United States with over six million consoles sold. "We experienced record-breaking sales for the PlayStation family of products during the Thanksgiving time period and expect this trend to continue throughout the holidays," said Jack Tretton, senior vice president, Sony Computer Entertainment America Inc.

Sony surprised many within the industry by refusing to cut the price for Playstation 2 when Xbox and Gamecube were introduced to the marketplace. Xbox, Gamecube, and Playstation 2 are all having strong sales even amongst an economic downturn.

In a survey commissioned by Sony, one in three consumers indicated they would seek entertainment choices that offer a break from real world events this holiday season. Leading retailers like Wal-Mart and Sears have also stated that home electronics are the hottest selling entertainment products this season, with DVD and videogame sales leading the pack.
      

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