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Digital
Media FX News Archives
Saturday
- August 4, 2001
- Planet of the Apes Falls
to Second - Rush Hour 2 Soars
- Fast Food Joints
Avoided Tie-ins with Osmosis Jones
- Borders Gives Book Away with
Snow White DVD Orders
- News Link of the Day
- Japan Falls Under Blockbuster Movie's Spell
Planet
of the Apes Falls to Second - Rush Hour 2 Soars
(by digitalmediafx.com) Tim Burton's Planet of the
Apes saw a hefty falloff over last week's numbers, but was
able to stay in second place at the box office on Friday behind
Rush Hour 2. Rush Hour 2 had a massive $22.6 million
opening. Meanwhile, Planet of the Apes saw a huge drop
of 67% over last Friday, bringing in $8.3 million to barely stay
ahead of Disney's The Princess Diaries, which brought in
$8.1 million. Jurassic Park 3 finished fourth with $3.5
million.
Digital Media
FX will have weekend estimates posted tomorrow morning with final
results being posted Tuesday morning.
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Fast Food
Joints Avoided Tie-ins with Osmosis Jones
(by digitalmediafx.com) USA Today is reporting that fast food
joints like McDonalds and Burger King avoided the possibility
of any tie in with Osmosis Jones "like salmonella."
The reasoning is because the movie focuses on a slob that doesn't
take good care of his body and fast food joints don't want to
be branded with that type of image.
The gross
out factor of the mixed live action and animated movie made it
unfavorable for tie-ins in the real world. According to USA Today,
"Frank vomits on screen, sports huge pus-filled pimples and
has nose emissions the color of pea soup."
Animated Films
usually have an easy time at securing deals with fast food joints
because of their appeal to kid and family audiences.
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Borders
Gives Book Away with Snow White DVD Orders
(by digitalmediafx.com) Borders is embarking upon a large
promotional campaign for the upcoming Snow White DVD. The
national book and music store has announced that it will be giving
away an exclusive collectible Snow White book from Disney for
those who place a preorder for the DVD at Borders and leave a
$10 deposit. The cost for the DVD at Borders will be $19.99.
The two-disc
DVD features hours of footage recounting the making of the film,
why Walt Disney chose the classic fairytale as the first Disney
movie, and a history of Disney -- from the original release of
Snow White and the Seven Dwarfs in 1939 to present day.
The DVD is being released October 9, 2001.
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News Link
of the Day - Japan Falls Under Blockbuster Movie's Spell
According
to CNN:
"While
the fairytale cartoon Shrek fills movie screens worldwide, Japan
is caught under another celluloid spell. Spirited Away, the latest
movie from famed animator Hayao Miyazaki, has blown out box office
records there since it opened on July 20. The cartoon had the
biggest opening weekend in history for a movie in Japan..."
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here for the full story.
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