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Steve Jobs - "Pixar Creates Original Stories"

(October 29, 2001 - by digitalmediafx.com) In a possible jab at DreamWorks, Pixar CEO Steve Jobs has said that Pixar focuses on original stories versus buying past works like some other companies. The exact comment, made to the LA Times, is as follows:

"To date, we haven't bought fairy tales or Harry Potter," Jobs said. "We came up with original story ideas inside of Pixar and made them into movies... Every film has had a story crisis. It's a necessary part of the process."

DreamWorks recent Shrek hit was based on a book as is several of its upcoming animated productions (however, the story created by DreamWorks was vastly different from the book).

DreamWorks also put the release of the Shrek 2-Disc DVD up against the launch of Monsters, Inc. this Friday. So far, Pixar seems to be winning the media war with extensive coverage of Monsters, Inc. appearing in magazines, newspapers, and on TV. Early reviews of Monsters, Inc. have been very positive and the attachment of the first Star Wars: Episode 2 trailer is also likely to boost the film's initial box office performance.

 

 

 
 

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