to Rerelease Beauty and the Beast to
IMAX Screens on March 8, 2002
Disney's below public announcement of a March 8, 2002
release date, it has changed its mind and moved the release
date to January 1, 2002.
Walt Disney Pictures has announced that it will rerelease
its Academy Award-winning animated motion picture Beauty
and the Beast in IMAX and other large-format venues
around the world on March 8th, 2002.
the only animated film ever to be nominated for a Best
Picture Oscar, the giant-screen release of Beauty and
the Beast follows the record-breaking success last
year of Disney's Fantasia 2000 - The IMAX Experience,
which took in 2.8 million dollars in its first two days,
more than $10 million in two weeks, and more than $64.4
million worldwide in only 75 theaters by the end of its
limited four-month IMAX engagement.
make Beauty and the Beast a must-see event, Walt
Disney Feature Animation has spent a year in production
on the film, enhancing the image and refining character
faces, backgrounds, and special effects, in order to let
the film shine brightly on the giant screen. In addition,
the filmmakers have added an extraordinary, never-before-seen
musical sequence, featuring the song "Human Again"
by the Academy Award-winning team of Howard Ashman and
Alan Menken. Written for the original 1991 release, the
song was storyboarded but never animated, until now. Featured
in the hit Broadway musical Beauty and the Beast,
"Human Again" is an upbeat, festive sequence
in which the enchanted characters dream about what they'll
do when they change back into their original forms. This
marks the first time that Disney has ever animated a new
sequence for a previously-released feature.
success of Fantasia 2000 clearly indicates that
Disney entertainment and giant-screen showmanship go together
like Mickey and Minnie, and this is a relationship we
want to continue," says Dick Cook, chairman of the
Walt Disney Motion Pictures Group. "We think Beauty
and the Beast is a perfect match for large-format
theaters -- with critical acclaim, worldwide box office
success, and a hit Broadway show to its credit, this remains
one of the most popular Disney stories of all time."
support the giant screen release of Beauty and the
Beast, Disney will be working with each theater to
design an individual marketing campaign specific to that
theater. Each theater will be assigned a Disney representative
to assist it, as the Studio did successfully with Fantasia
2000. Furthermore, taking advantage of the unique
educational opportunities offered by Beauty and the
Beast, the Studio is creating two complete resource
guides -- one complete program for elementary school students,
and another for middle school students -- to assist teachers
looking for real-world examples of their everyday assignments.
The guides will include lesson plans in Language Arts
and Reading, Social Studies, Science and New Technology,
Art, Music and Dance, and Foreign Language.
the time of its initial release, Beauty and the Beast
represented a major milestone for our animators and for
the genre as a whole," says Thomas Schumacher, President
of Walt Disney Feature Animation. "Now, with its
giant screen debut, the addition of a great new musical
sequence, and new improvements to the picture and sound
quality, the film truly is bigger and better than ever.
Directors Kirk Wise and Gary Trousdale and producer Don
Hahn have created a timeless piece of entertainment."
to Beauty and the Beast News.